IT budgets vary in size by industry and geographical area—and even by who the ultimate decision makers in the organization are when it comes to budget. While each company's technology investment situation is unique, the key drivers in companies behind how technology is perceived and how much is invested are how much these technology investments can directly contribute to revenue gains and operational savings. Accordingly, technology as a competitive differentiator plays a larger role in some industries than it does in others.
When planning and budgeting for technology, those determining the initial IT budgets must also go head to head at the budget table against other business areas as they compete with for a limited number of dollars. Understandably, IT budget proposals must be well researched and they must demonstrate that the technology investments that they are advocating will be rapidly repaid in some kind of tangible business benefit that the company will be able to recognize. Many times these IT paybacks and results are expected in a matter of months after the technology is implemented.
Most importantly, these IT investments must deliver projects and value that either drive business revenues, cut costs or contribute to a planned build out of an IT infrastructure that will sustain the company as it expands for the long term.
Tech Pro Research's budget survey investigates the key drivers and persons of IT budgetary decision making and funding in 2016, examining the projects and business initiatives that companies are most likely to plan, and how they anticipate funding these projects.
Mary E. Shacklett is president of Transworld Data, a technology research and market development firm. Prior to founding the company, Mary was Senior Vice President of Marketing and Technology at TCCU, Inc., a financial services firm; Vice President of Product Research and Software Development for Summit Information Systems, a computer software company; and Vice President of Strategic Planning and Technology at FSI International, a multinational manufacturing company in the semiconductor industry. Mary is a keynote speaker and has more than 1,000 articles, research studies, and technology publications in print.