Tablets

Dell offers new products, but needs more to complete its turnaround

Michael Dell is willing to make moves and risk mistakes in order to keep his company moving forward in one of the most competitive industries in the world.

Michael Dell has made a number of changes to his company since he returned to the company he founded. He broke open the direct sales model to introduce Dell computers to retail sales outlets like Wal-Mart and soon Best Buy and reduced his workforce by 10 percent, both moves that have helped the company's bottom line. However, Dell lacks some of the product offerings of competitors like Apple and HP. There is a rumor that Dell will soon introduce a smartphone, a move that has been suggested by a number of writers and one that could help transform Dell from a computer manufaturer into one that sells in the wider consumer electronics market.

Dell has recently entered another market niche with the introduction of its new Tablet PC, the Latitude XT. One of the features that will set the XT apart from most of the tablets on the market is its ability to accept the touch of a finger as an input device in addition to the pen that other tablets use for input. Unfortunately, Dell has been sued by Typhoon Touch Technologies for patent infringement for technologies having to do with their new Tablet PC.

One of the axioms of the business world is that if you are not moving forward, you are in effect falling behind as everyone else is trying to move forward. Although Dell seemed stagnant when its founder was not leading the company, it was profitable for most of that time, but it seemed to be resting on its laurels. The key difference seems to be that Michael Dell is willing to make moves and risk mistakes in order to keep his company moving forward in one of the most competitive industries in the world.

If you were Michael Dell, what new products would you introduce to keep yourself on top?

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13 comments
Derek Cullen
Derek Cullen

I would like to see Dell sort out the problems with Dell Financial Services before they try and add any more products. A large proportion of the leases we have with DFS have had problems.

it
it

People are madly in need of dell pc / laptop, but they would like to see it before they buy. I would have place one each sample in all the top malls, bazzars, showrooms and a book to leave the client's address so I could follow up on sales instead of client running behind me. The other product is a perfect match of a pad phone which can sync using special software designed by dell to update any thing and everything the laptop has....

Andy Moon
Andy Moon

Personally, I would definitely add a smartphone/PDA line in order to get the brand out to more people in more ways. What would you add?

Andy Moon
Andy Moon

Personally, I would definitely add a smartphone/PDA line in order to get the brand out to more people in more ways. What would you add?

binarypc
binarypc

For Businesses: If I were Dell I would look at selling notebooks or PC's to small businesses that use and theme Google Apps or Microsoft Live Office. Stickers on the computer (not unlike the Windows Vista and Centrino Duo stickers) that identify the computer as Google Apps or Microsoft Live Office machines and then have wizards that walk through the setup of those applications to get users onto their business site. Then sell them their smartphone already configured to connect to that online office, those kinds of things. For individuals: Why not sell MySpace and/or Facebook branded notebooks/pc's? They could be appliance (or just above appliance level) and be the new "e-mail/social networking appliances" of the 21'st century.

tundraroamer
tundraroamer

Solid state laptop/tablet. Instant on. No moving parts. Top quality keyboard and screen. No crapware. Security enabled.

evcomm
evcomm

I would like to see Dell actually ship what a customer orders and not what they want to ship....i would also like to see dell allow customers to decide on the Operating system...not just windows but linux as well on all of their systems.....and be more competitive on their prices

malrhuddlan
malrhuddlan

For one thng they could stop advertising pc's for 200 pounds and then proceed to charge 60 pound postage and another 30 pound admin cost. Last one I went for would ahve cost 364 pounds not the 200 advertised

shtick
shtick

I would add the option to have windows XP installed on as many different computer models as possible. Forcing vista is keeping my college, and me personally, from buying many new dell systems.

mhbowman
mhbowman

I was waiting for an anti-vista comment. Agreed.

swineshead
swineshead

I like the concept of the Vostro (no crapware!), but to my knowledge it's not as powerful as the Precision laptop I'm using at the moment. I record high-resolution audio using a workstation attached to a laptop. The USB2 or FireWire drives have their limitations; I would like to see a laptop with two eSATA ports, so I could record using the programme's mirroring feature. Data transfer with eSATA would be much faster then the other two interfaces, hopefully more reliable as well.

doug.svatos
doug.svatos

I would like to see an affordable UMPC. To me PDA/Smartphones have too many limitations and politics with the mobile providers to be a good product line for a pc manuafacturer.

DBA-MI
DBA-MI

Dell needs to quickly integrate the Equallogic SAN products and ADVERTISE them.

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