E-Commerce

eBay offers classified ads site in the United States


eBay, the online auction site, is looking to expand its overseas classified ads service to include several hundred cities in the United States. "Kijiji" (which means village in Swahili), as the service is called, allows individuals to post classified ads and is a completely free service.

A text-slice from the article at PC World:

Posting ads on the site is free, and unlike eBay, which can facilitate payment for transactions via its PayPal payment subsidiary, Kijiji plays no role in completing sales. However, it's easy to see how eBay could plug in both PayPal and Skype Ltd. telephony, which it also owns, into Kijiji to create a kind of supercharged classified site that Craiglist would then require outside partnerships to match.

So why do classifieds? While the service runs as a competitor to Craiglist, a free service and a leader in the classified space, there are several areas where eBay could provide a differentiating experience. The quality of ads, tied with the integration of eBay's allied services (Skype and PayPal) could garner much support. Craiglist does enjoy a great backing among the Web community as can be gleaned from this post by Henry Blodget. How has your experience been with classified ads, and what difference in service would attract you to Kijiji? Place your comments here.

5 comments
pr.arun
pr.arun

What can help EBay differentiate Kijiji from Craiglist?

Locrian_Lyric
Locrian_Lyric

thats what all those free classified sites end up being anyway...

pr.arun
pr.arun

I believe that Classified Ads online on a free hosting basis are excellent for anyone who wishes to auction that extra piece of furniture or what not. What you are refering to is the greater question of Quality Richard_RPU, and I hope EBay can address that to differentiate from CraigList.

i<3php
i<3php

They could start by selling their share in craigslist and admitting they're going to use what craigslist created to make money and ruin the whole concept of a free-for-everyone classifieds site. Sure its free now, but of course they are going to switch to premium services in the future. Its sure not the last time a big company will find a good free idea and decide to exploit it for market share and money. I for one wont be using Kijiji. I would much rather send money to craigslist than ever spend a dime on Kijiji

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