Building upon its Postini acquisition, Google announced its new security tools, which include spam protection and e-mail filtering.
Google is scaling up its security and storage offerings to take on Microsoft in the long run with its attractive pricing model. This comes in the back drop of Microsoft’s bid for Yahoo to provide major competition against Google in its core competency.
Google gets taste for e-mail filtering (TechWorld)
Google Selling More E-Mail Security (Associated Press)
The security services are available in three models:
- Google Message Filtering: Priced at $3 per user per year for blocking e-mail spam and malware
- Google Message Security: Priced at $12 per user for virus detection and checking for mails conforming to company policies
- Google Message Discovery: Priced at $25 per user for one year long archival of mails and also search
Google launches online security tools (Silicon)
Google’s new security services can also be extended to support Lotus Notes, Microsoft Exchange, and Novell’s Groupwise. The search firm is making bold moves to make it more appealing for corporate customers to work off Google supported applications.
Google Debuts E-mail Security Services For Business (InformationWeek)
Security is one major consideration for corporations, and Google’s approach to bolstering its offering on the medium of choice for corporate communication (e-mail) may make it more appealing from the corporate perspective.
Google’s proven ability to scale services to millions of users may be very effective when it comes to providing security services across a multitude of corporate accounts. Also with its established brand at the individual consumer level, penetration in the corporate circle will enable Google to counter Microsoft’s dominance.