iPad

Verizon to sell Apple iPad starting October 28

Apple and Verizon have been rumored to be in talks over the iPhone, but on Thursday they made a different announcement: the iPad is coming to Verizon stores.

While the rumor mill about Apple iPhone coming to Verizon Wireless has kicked into high gear again recently, Apple and Verizon made a surprise announcement on Thursday when they revealed that they had reached a deal for Verizon Wireless stores will begin selling the iPad on October 28.

Apple COO Tim Cook said, "We're thrilled to be working with Verizon Wireless to get iPad into the hands of even more customers this holiday season. iPad allows users to connect with their apps and content in a more intimate, intuitive and fun way than ever before, and together with Verizon Wireless we're offering an easy way to stay connected wherever you go."

Verizon COO John Stratton said, "This is the perfect pairing for holiday travels. iPad together with the nation's largest and most reliable 3G data network allows customers to easily connect on the go wherever they are."

However, don't mistake this for an iPad with Verizon's CDMA 3G chips embedded in it. No, it's actually the iPad Wi-Fi, which all U.S. Verizon Wireless stores (over 2,000 locations) will be selling in bundles with a Verizon MiFi 2200 Mobile Hotspot. The three configurations will be:

  • iPad 16 GB + MiFi = $630
  • iPad 32 GB + MiFi = $730
  • iPad 64 GB + MiFi = $830

This retail pricing may look familiar. It's the same as the iPad 3G models that Apple sells with embedded broadband chips and discounted data plans on AT&T.

That means that you'll pay quite a bit more for the Verizon 3G service ($60/month) than for either the AT&T discount plans for the iPad ($15/mo for 250MB or $25/mo for 2 GB). Of course, you're also getting a Verizon device that you can use to connect your laptop, smartphone, and other devices via Wi-Fi. And, you get access to Verizon's much more widespread 3G network.

But, not to be left out, Verizon will also offer a special access plan to iPad customers for $20/mo for 1 GB of data. And, the company will sell the iPad at standard retail price without the bundled MiFi.

While this is not as significant of an announcement as a Verizon 3G (or even better, 4G) iPad would have been, it shows that Verizon and Apple are looking for ways to work together, and so it very well could be the first step toward bringing other Apple products to Verizon's network.

The other important thing to note here is that this is another sign of Apple's ubiquitous retail strategy with the iPad, which was originally only available at Apple Stores and Best Buy (in limited quantities). Apple has recently expanded iPad retail sales to Amazon, Target, Wal-Mart, Sam's Club, and now Verizon Wireless. On Thursday, Apple also announced that AT&T Stores will begin selling the iPad and October 28 as well.

About

Jason Hiner is Editor in Chief of TechRepublic and Long Form Editor of ZDNet. He writes about the people, products, and ideas changing how we live and work in the 21st century. He's co-author of the upcoming book, Follow the Geeks (bit.ly/ftgeeks).

14 comments
jamahalo
jamahalo

Who cares anymore! Apple missed the boat and Droid is replacing the desire for iPhone on "other than AT&T" carriers. Sorry to say that Apple has shot themselves in the foot by sticking with the AT&T binding and demand has shifted.

kevinkelley6
kevinkelley6

Don't you contradict your self when you say "And, you get access to Verizon?s much more widespread 3G network" These models don't come with the CDMA 3G chips, do they?

Dented
Dented

Because I need some input on what vendors to avoid. I already avoid AT&T - I'm on Verizon. But I need a Pad of some sort for personal and Corp use. With a USB port. And a coffee maker. Currently I use a DroidX via Verizon.

krzyst0ff
krzyst0ff

why would we pay more for the same iPad, its getting old already, and there are so many better alternatives appear now in time for Xmas -- anyone who wanted an iPad would have ordered one already (many still waiting for them to deliver though). Apple should be discounting the price already -- oh, that's forgetting it is 'Apple', not a computer/cellphone maker...

JCitizen
JCitizen

I've been on the "other" and it wasn't pretty. Verison/Alltel has treated me right.

jmarkovic32
jmarkovic32

LOLOLOLOLOLOLOLOL! Enough said. However, maybe there are enough Starbucks-drinking, Jetta-driving retards with too much money on Verizon.

mhbowman
mhbowman

That's the power of the cafeteria style pricing.... for ONLY $5 more you can get this etc. People are paying $100 for TV, and $45 for internet, $100's for family phone plan, $80 for Starbucks and God only knows how much for going out to lunch EACH month. Not to mention gym memberships that 85% of people NEVER use. People have resigned themselves to the quick purchase fix for their problems. To accept that "hey I'm always gonna have a car payment, and besides, by the time I've paid it off I'm ready for something new anyway" thought process. On top of everything else they'll put a good portion on credit cards and pay an additional 21% for the priviledge. It's why most households carry an avaerage of $8,000 in credit card debt, and have no idea where all their money goes. So what's another $60??

DT2
DT2

After all, it's ONLY $15 per week... ;-)

mhbowman
mhbowman

One of my father's friends had a used car dealership back in the day. He specialized in financing cars for people with horrible credit that the banks wouldn't touch. Could you do $100/month? Oh no!! I couldn't afford that. Could you do $30/week. Oh yeah!! That'll work. Morons. LOL.

bsnake
bsnake

Many of Verizon's smartphones support wireless tethering for an additional fee, which means the iPad can use Verizon's 3G for less than a AT&T plan if you already have a Verizon phone.

HalC
HalC

My Droid phone does tethering without extra cost using the great program called PdaNet. $60 for a data plan is outrageous unless you are constantly on the go with multiple devices. I think this is a good first step for Apple and Verizon and look forward to when they adapt the devices to work on Verizon's network directly, AT&T's network doesn't cut it around here.

jedwinkoontz
jedwinkoontz

Looks to me as if Apple is "dumping" a lot of inventory in anticipation of a "new" iPad in 2011.

rpatterson
rpatterson

So, why is the iPad itself more expensive than the standard wifi model? It's not because it has a hardware broadband modem from what I can tell since they package the mifi together with it. It's also not because the mifi costs $130, since I can get it online for FREE right now... so $500 iPad + $Free MIFI = $630? I think the math is off.

Editor's Picks