Use this product usage survey to assess how well you're meeting customer needs

You may not be seeing any obvious signs that your relationship with a client is souring, but there could be hints that everything isn't as rosy as it once was--or could be again. This survey will help you evaluate your relationship with your client.

Keeping your finger on the pulse of client satisfaction means taking an active role in asking for feedback. You need to know what's working and what isn't and how you can improve products and services to keep your relationship healthy. This updated survey will give your customers a chance to report any concerns they may have and to rate usage features such as screens/menus, query tools, and system maintenance. It also includes an interaction assessment that looks at things like business understanding during requirements gathering, response time for proposal turnaround, and level of support. Additional sections solicit information on how well your documentation helps customers with their work and in commercial transactions.

Gathering such specific feedback through the use of this survey can bring you numerous benefits, including:

• Showing clients that you care about them
• Strengthening client confidence in referring your firm for new and repeat business
• Establishing better project control, with fewer surprises
• Gaining insights into areas of improvements and future enhancements

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