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?Mutual Contract? means that both parties entered into a transaction willingly, and both got something out of the deal. In the case of ?Ad-funded software?, the vendor received monies from both the purchaser and the party paying for the ads, and the purchaser received software for less than what it might cost without ad subsidies. On the other hand, the party that chooses software that does not contain ads gets software that does not possess the annoyance of embedded advertising.