Yes, 10 hours of battery life is a novelty.
Novelty, groundbreaking.. innovation.. those are words that seem to come out of Cupertino more frequently than Redmond.
10 hours of battery life, stunning graphics, simple to use, anywhere connectivity.
now connect those with anywhere access to your data (think the word cloud here) and you will be close to seeing the future as it will be.
Try not and get caught looking for a power cord or wifi hot spot, the future may pass you by while you are crawling around down there.
Just my humble thoughts..