Boy humans are funny. They are all "This is my opinion and it is fact - if you believe something else then you are an affront to nature" (all too often suffixed with "and must die"). If you don't like 3D then no-one is forcing you to go to the 3d showing of it or to buy a 3d TV. If you don't like it and "fell for the scam" then surely you bear some of the blame. Likewise if you do like it then should you really feel threatened by someone saying they don't? Get over it and enjoy the effect. Personally I am waiting for 11D M-Theory sets to come on the market - they will really be worth dropping some coin on (and I don't care what you all think