poll option D: none of the above
Of course leadership counts... but I always wondered what the fuss was about... most of my friend & I were having ideas way better than this kind of stuff 20 years ago... the difference being we didnt have the $ or opportunity to do anything about it... If you had the resources of Apple at your disposal, I would be surprised if you DIDNT come up with something at least as good, and I am personally blown away that the products arent way better, and that so many competitors (not mentioning any names SAMSUNG!), are so bloody useless at what they do that they cant complete the simple task of copying what was good about the iPhone, but dumping or improving upon what was rubbish about it