hmmm
here is the problem, a lot of people are undecided, do not know what they want or do not know why they want what they want and that is where Ms is loosing. If its getting bad press, millions of people in this category would jump ship in a heart beat. The only thing keeping them from doing this most of the time is high cost of apple devices (which apple managed to correct for iphone, ipad)
Not only that, software support is for apple is not as good as Microsoft but in the apple's mobile stuff (software support is better than the rest)
I guess, i jumped off point - millions of people actually take note of this "microsoft vs apple" stories and those people can easily be mislead because they really do not know what they want.