Other than the mention that there was an app. Where's the beef? What app(s) What was the backend? What made a mobile device (iPad or otherwise) so important to getting the job done. (Other than the here's a little something for your cooperation) I mean really, I have been offered, iDevices for closing deals many times.
I mean really, you mentioned the iPad by name 23 times in 582 words. So if the article was not about the iPad why is it so prominent throughout the article? Let's face it, with very few changes it could be a iPad commercial. I even figured I had to have missed something and went back and re-read the article in near disbelief.
I will be honest, I am no real fan of Apple, Microsoft or Google. But I use all of their products when and where it makes sense to do so. So I am not an 'Apple Hater', I am just sick to death of the lack of real information that I can use. I am tired of all the unicorns and fairy dust.
It becomes harder everyday to get real information that has not been tainted for fear of pissing off huge companies or not getting a new iDevice and a business lunch with the company president.
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