So it's myopic to focus on one area
Yeah, one area's profits aren't as large, but on a base level, to throw out ANY customer is really a bad idea.
Then again, historically speaking, this is a company whose CEO was told by an engineer about a new phone's antenna and was ignored... and when users reported said problem, they were rudely told "YOU'RE HOLDING IT WRONG". Any SMB owner treating their customers like that would not last very long, and such an attitude is antisocial to begin with...