No matter how you slice it, it is annoying for everyone involved. But, as the article attempts to point out, the fragmentation is a side-effect of the very loose control that Google exerts. If they said "in order to use our OS, you have to abide by A, B, and C, including our updates" then we could have less fragmentation, but there would also be fewer android phones on the market. Devs should make sure their app supports Gingerbread and above. 80% of Android devices (the increasingly dominant platform) is still a huge share of the overall smartphone market, and not to be sneezed at. And for users, yes, that fragmentation means more choice. Take the good with the bad. If you have a Froyo device, you should be eligible for an upgrade. Consider a Nexus. Unless you CHOOSE something else. I think that is the gist of what the author was saying, and it does hold true.