Price is where you get it
As clarv02 notes above, it is easy to buy K-cups in quantity for little more than buying in bulk for premium coffees--especially when you consider that there is far less waste when compared to making a pot at a time only to drink one or two cups. So the analogy would be "quality task-specific IT service" compared to "generic" one-flavor-does-all service.
As far as the claimed environmental aspects mentioned, that really depends on the K-cup user. A dedicated recycler will strip the cups apart to separate the plastic cup from the aluminum cover and mesh screen inside. Admittedly we're not all dedicated recyclers but then, IT departments don't seem to be very good at recycling either--preferring to junk reusable components rather than making them available for re-use.
