I would recommend the ad blocking and tracking prevention solution for the Windows 8 Desktop users - Diladele Web Safety. It is positioned as "personal web filtering solution for all your browsing needs". Integrates well with Windows 8 network stack (like Microsoft Family Safety) and automatically supports all browsers (including IE). It has recently achieved "Certified for Windows 8" grade from Microsoft. I use it to block all excessive ads and privacy tracking - just do not like when google keeps selling me something my friend accidentally mentioned in his mail