Good to Great by Jim Collins (Harper Business, 2001)
In discussing how companies can shift from mediocrity to sustained greatness, Collins examines the leadership needed to cross that gulf, along with other ideas like "The Hedgehog Concept."
Erin Carson has nothing to disclose. She doesn't hold investments in the technology companies she covers.
Erin Carson is a Staff Reporter for CNET and a former Multimedia Editor for TechRepublic.