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American Express
(1636 results)-
White Papers
Have You Befriended These 8 Enemies Of Small Business Success?
October 15, 2009, 12:00am PDT
This paper explains about 8 enemies of small business success. Later: It never comes. Ever. Your ego just convinces you that it does; Maybe: This word is a total lie; Passion: No, this isn't all...
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White Papers
Essential Social Media Tools For The Small Business
January 21, 2010, 12:00am PST
If you're a small business taking the plunge into the teeming waters of social media, you're going to want to know about the various tools and services that help your brand manage its social media...
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White Papers
10 Things You Can Do To Make Your Online Business Money
January 20, 2010, 12:00am PST
How's the start of 2010 looking for you and your business? Are you primed and ready to make money this year? With 2010 already underway, have you put a plan in place to promote your business and...
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White Papers
Creating Your First Small Business Budget
January 20, 2010, 12:00am PST
Small businesses - the ones that succeed - are borne out of passion for something, whether it be a particular topic area, a particular methodology, or something else. Businesses succeed when...
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White Papers
When Your Business Slows, Speed Up Your Marketing (But Not Your Marketing Budget)
January 7, 2010, 12:00am PST
Whenever the economy is slow, many businesses go into a conservative mode. They carefully conserve their resources, trim their marketing budget, and wait for the economy to recover and customers...
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White Papers
Motivate Your Employees Without Breaking The Bank
January 8, 2010, 12:00am PST
One of your biggest challenges as a small business owner is hiring and motivating a great team. Even in tough economic times your star performers have other options, so you need to get resourceful...
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White Papers
Six Steps To Audit-Proofing Your Small Business
January 11, 2010, 12:00am PST
You're getting audited. Those words are often enough to deeply scare any small businessperson. Nightmares of hours and hours of digging through receipts and invoices, meetings in which you feel...
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White Papers
Two Key Numbers You Need To Know To Manage Your Small Business
January 12, 2010, 12:00am PST
When it comes to quickly evaluating how the business is doing, there are two numbers to pay attention to above all else. These two numbers tell very quickly how exactly the business is doing and...
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White Papers
#1 Headache For Small Businesses Right Now? Sales
January 7, 2010, 12:00am PST
Recently, the administration has made a point of ardently encouraging banks to lend more freely to small businesses. This federal prodding makes it seem as though fundraising is the average small...
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White Papers
A New Type Of Pension Plan That Small Businesses Could Love
December 14, 2009, 12:00am PST
Everybody wants a pension, but nobody wants to pay for it. Old-fashioned pensions, known as defined benefit pension plans, have fallen out of favor as an employee benefit because employers can't...
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White Papers
Small Business Tax Tips
November 24, 2009, 12:00am PST
Tax season doesn't have to be stressful for you and your small business. Why wait until late March to strategize those affordable tax breaks and write-offs when there are money-saving approaches...
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White Papers
Financial Planning In A Volatile Economy
November 23, 2009, 12:00am PST
You can't run a business without a plan. That means developing a realistic budget and a thorough understanding of current and future cash flow. But, how can you plan when it's tough to predict...
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White Papers
How To Optimize Your Focus: 'Maker Time' Vs 'Management Time'
December 10, 2009, 12:00am PST
If you've ever been interrupted by a phone call or a nosy coworker when you were right in the middle of a creative marathon, you know how such distractions can quickly knock you out of a...
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White Papers
Take Control Of Your Time: The Pomodoro Technique
October 23, 2009, 12:00am PDT
If you're like most people, you've got a mish-mash of emails, computer files, post-its, and other sundry papers and notebooks that all collectively constitute the massive to-do list of your life....
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White Papers
The Hidden Dangers Of Social Networking
January 13, 2010, 12:00am PST
How many times has this happened to you? You are on your favorite social networking site and one of your friends sends you a message or posts, "Check out this cool video!" So you click the video...
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White Papers
How To Promote Your Business When Your Website Stinks
January 14, 2010, 12:00am PST
Ok, so you've decided to start using the Internet to promote your business more actively and most people you talk to who know about the web tell you the same thing ? you need to redesign your...
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White Papers
The Little Known Secret To Getting Page 1 Google Rankings
January 5, 2010, 12:00am PST
This paper explains why video SEO is such an incredible Page 1 generator: First, search engines like Google are increasingly using "Blended" search results - articles, video, pictures, and other...
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White Papers
5 Ways To Use Social Media To Amplify Your Content
December 14, 2009, 12:00am PST
Producing great content as a lead generation play is only part of the deal for most marketers. You also want and need to make certain that plenty of prospects eyeball, read, and share the content....
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White Papers
5 Ways To Grow Your Local Business With Social Media
December 21, 2009, 12:00am PST
Let's face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook's 300 trillion users (may be more by now) isn't that relevant or useful....
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White Papers
The Easy Way To Build Virtual Trust In Your Small Business
December 9, 2009, 12:00am PST
Virtual trust is the idea that anyone online can establish a trust in a product, service or individual without having any personal relationship or face to face contact. As reports of cyberfraud,...
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White Papers
5 Ways To Use Social Media Activity Offline
November 19, 2009, 12:00am PST
Social media participation has proven a great way to cast a wider net, create exposure for your expertise and initiate relationships with partners, supplies, prospects and customers. But, few...
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White Papers
4 Ways To Use Twitter Lists For Marketing
November 20, 2009, 12:00am PST
Ok, so maybe you have a Twitter account set up and have started checking out the site, or maybe you're still among the ranks of small business owners who haven't found that compelling reason to...
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White Papers
5 Tips For Getting More Exposure From Bloggers, Tweeters And Fans
November 12, 2009, 12:00am PST
Any marketer that's been paying much attention of late knows that bloggers and other active social media folks can be great resources to help you promote your business, products, service or brand....
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White Papers
4 Simple Social Media Suggestions For Small Businesses In 2010
January 6, 2010, 12:00am PST
2010 is upon us, bringing new opportunities to jump ahead of the competition using social media. The web is evolving rapidly and those small businesses that identify trends first will be able to...
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White Papers
Online Productivity Tools For The Small Business
January 8, 2010, 12:00am PST
Small business owners may have more of a need than most to be able to access their chosen suite of productivity tools from more than one computer or platform. As a business or startup owner you...
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White Papers
How To Take Advantage Of Social Media In Your Email Marketing
January 11, 2010, 12:00am PST
You've most likely had an email newsletter for your company for much longer than you've had a presence on social media sites. But now that you do both, the two can go hand-in-hand, with email...
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White Papers
5 Ways Small Businesses Can Avoid Social Media Panic
January 13, 2010, 12:00am PST
The notion of getting into social media might seem overwhelming for any small business. Spending time upfront before launch to create a plan with goals that includes how to translate that social...
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White Papers
4 Elements Of A Successful Business Web Presence
January 27, 2010, 12:00am PST
What's the most important piece of your business's web presence? Your website, of course. Creating a website requires a good deal of thought; it's important to plan what information you want on...
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White Papers
How To Customize Your Business's Twitter Background
January 25, 2010, 12:00am PST
If your business maintains a presence on Twitter, chances are you have a logo or other branding in your profile picture. You can take this one step further by creating a custom background for your...
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White Papers
Social Media ROI For Small Businesses
December 23, 2009, 12:00am PST
As more and more businesses - big and small - start to embrace social media, it becomes equally important for businesses to track their Return on Investment (ROI) from different social media tools...
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White Papers
Online Tax Resources For Small Businesses
December 23, 2009, 12:00am PST
As the end of the year approaches, small business owners should start thinking about one of the less pleasant aspects of entrepreneurship: Filing taxes. Tax Day might not be until April 15, but...
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White Papers
Document Collaboration Tools For The Small Business
December 15, 2009, 12:00am PST
With cloud computing continuing its reach into areas once dominated by desktop applications, it's a great time to consider how your small business could benefit from online collaboration tools for...
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White Papers
Five Tips For Promoting Your SMB With Twitter And Facebook
December 4, 2009, 12:00am PST
Many companies have Twitter accounts that spit out periodic updates on new products or services, and a few even have a Facebook page. But there's a big difference between having a social...
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White Papers
How To Use Social Media To Retain Customers
December 4, 2009, 12:00am PST
There are many times or reasons that a small business will receive an influx of new customers - such as around the holidays for retail stores, during a new product or service launch, or after a...
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White Papers
5 Sure Fire Tips For A More Productive Working Day
June 27, 2008, 12:00am PDT
While you can't add more hours to your day, there are a few changes you can make to your daily routine that can help you reduce stress while getting more done. Stay ahead of the curve. Manage your...
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White Papers
Creativity Is Different From Innovation
January 4, 2010, 12:00am PST
Innovation is often considered only in the context of products or services, when in fact innovation can, and should be extended to all parts of a business - processes, financing, relationship...
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White Papers
The Art Of Bold Innovation
February 2, 2010, 12:00am PST
The essence of making revolutionary changes is taking risks. Bold risks produce bold innovation; they launch new products, services, and companies; they improve workplace conditions for employees;...
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White Papers
Start An Affiliate Program To Increase Your Sales
December 17, 2009, 12:00am PST
If you have a product to sell but not enough cash to hire sales staff, you should consider starting an affiliate program for your business. With an affiliate program, you pay someone a share of...
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White Papers
4 Easy Low Budget Ideas To Market Your Small Business
November 3, 2009, 12:00am PST
Marketing your small business doesn't have to be expensive or a long drawn out process. In fact, it's never been easier to build your image or your customer base on little or no money. The most...
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White Papers
Five Strategies For Preventing A Cash Flow Disruption From Destroying Your Small Business
February 2, 2010, 12:00am PST
Many small businesses run with a very tiny cash reserve. Eventually, that small cash reserve comes to bite them - often resulting in the closure of an otherwise successful business. Don't let that...
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White Papers
How To Think Like A Bootstrapper
June 18, 2010, 12:00am PDT
It may be the high-growth, venture-funded companies that get a lot of press, but the fact of the matter is that the vast majority of businesses are started for under $10,000, usually provided by...
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White Papers
The Value Of A Business
June 17, 2010, 12:00am PDT
Placing a value on your business is rarely a simple matter. If you've poured time and sweat into building up your company, your view of the value will reflect the effort you've put in. But an...
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White Papers
How To Make A Difference? For Free
June 21, 2010, 12:00am PDT
Giving small businesses collective purchasing power and resources - this is the goal behind David Beam's company, Insulate America. Insulate American has only seven full-time employees, but...
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White Papers
Don't Let Your Cash Flow Go Down The Drain
June 23, 2010, 12:00am PDT
Having more cash coming in is obviously good, but what's perhaps not so obvious is that money owed to you - which is nice to have on the books - isn't as nice to have as money in the bank. If you...
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White Papers
How To Boost Your Chances Of Getting Approved For A Bank Loan
June 25, 2010, 12:00am PDT
Despite recent moves by the Obama administration to loosen bank lending to small businesses, it still can be tricky to get a loan. But, it's not impossible, especially for firms with a healthy...
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White Papers
3 Questions You Must Ask Before Investing In New Equipment
June 29, 2010, 12:00am PDT
Evaluating the purchase of new equipment can be a complicated process. There are many stakeholders to consider, vendors are aggressively bombarding you with information and you have limited time...
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How To Pay Your Employees When Your Startup Is Just Getting Started
June 30, 2010, 12:00am PDT
Call it the Catch-22 of startup life. You need talented employees to help grow your business. But without enough cash flow, you can't get the money to pay them. "It's the dilemma every early-stage...
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White Papers
Keep Your Sanity And Improve Financial Results With A Management Dashboard
July 1, 2010, 12:00am PDT
Having relevant knowledge about your business and your industry is essential for making good decisions. Making uninformed decisions is the fastest way for owners to destroy a business. 50 years...
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White Papers
Paying Your Attorney: What's Tax Deductible?
July 2, 2010, 12:00am PDT
Small businesses use legal services for a variety of reasons, and the fees for these services can be hefty. Small businesses, for example, are particularly vulnerable to frivolous lawsuits...
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White Papers
3 Easy Ways Any Business Can Save Money
July 2, 2010, 12:00am PDT
We hear a lot about the economy turning around - that businesses are experiencing an upswing. Nevertheless, the glory days haven't exactly returned for many businesses, which are still making cuts...
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White Papers
Counting The Cost Of 401(K) Plans
July 9, 2010, 12:00am PDT
At a time when many corporations are cutting benefits, beefing up your employee benefits can differentiate your small business as a desirable employer. Though 401(k) plans have been under scrutiny...
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White Papers
New 1099 Filing Requirements For 2011: Truth Serum Or More Red Tape?
July 8, 2010, 12:00am PDT
1099 forms fall under the category of "information returns". Businesses must file information returns to report certain transactions. There are over 120 different transactions that require the...
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White Papers
What To Do About Health Insurance Now
July 7, 2010, 12:00am PDT
Many small businesses struggle to provide health coverage for their staff. If you are one of these businesses and feel caught between a rock and a hard place, there are good reasons. According to...
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White Papers
How To Tell If It's The Right Time To Hire
July 15, 2010, 12:00am PDT
Sure, there may be some tepid signs that the economy is improving. But it's still hard to know whether the time is right to start bringing on new full-time employees. "Caution is the word of the...
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White Papers
4 Tips To Get The Most From Your Tax Planning
July 16, 2010, 12:00am PDT
One of the objectives should be compliance with the obligation we all have to honestly and accurately account to and pay the taxing authorities. One needs to be realistic with your objectives and...
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White Papers
Your Biggest Customer Just Went Bankrupt - Now What?
July 14, 2010, 12:00am PDT
According to the American Bankruptcy Institute (ABI), 69 percent of the 61,148 business bankruptcies declared during the 12-month period ending in March 2010 were Chapter 7 liquidations. In most...
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White Papers
Subscription Software: A Good Financial Choice
July 14, 2010, 12:00am PDT
Subscription software offers some cost-saving opportunities for the typical small business. Where more traditional software limits the number of computers it can be used on - requiring a separate...
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White Papers
The 5 Secrets Of Cash Flow Forecasting
July 28, 2010, 12:00am PDT
While forecasting cash flow may sound like a smart idea every business should implement, you might be surprised how many don't. Most businesses have no formal cash flow forecasting process in...
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White Papers
Is The Nonprofit Boom Right For Your Business?
July 30, 2010, 12:00am PDT
Can you see it? Right now, big things are changing in the landscape of the business world. Both large businesses and small businesses are changing their entire business structure and marketing...
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White Papers
Tax Breaks For Booming Businesses
July 29, 2010, 12:00am PDT
Despite continued concerns of many struggling businesses, there are other businesses that are thriving today. If your business is booming, take advantage of tax rules to make sure that Uncle Sam...
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White Papers
Tax Issues With The IRS?5 Outcomes To Expect
August 2, 2010, 12:00am PDT
Dealing with the IRS is rarely something a small business owner looks forward to. Whether it's a notice requiring a tax audit or another specific tax issue, the uncertainty of the outcome often...
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White Papers
Crowding Out Bad Debt
August 4, 2010, 12:00am PDT
The only thing worse than having no customers is having bozos who don't pay their bills. As a small business owner, you can't afford to work with companies that string you along for payment. Short...
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White Papers
The How, When And Why Of Extending Trade Credit
August 6, 2010, 12:00am PDT
Trade credit is the largest form of short term business financing. In a sense, it's peer to peer lending - businesses helping each other. Of course, it's not all altruistic, without trade credit,...
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White Papers
Finding Money Online
August 11, 2010, 12:00am PDT
If you're like most small business owners, when it comes to raising money for your company, you need all the help you can get. For that reason, you might consider checking out some websites aimed...
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White Papers
Time Is Money, Now Act Like It
August 12, 2010, 12:00am PDT
You've heard it before hundreds of times, usually from someone waiting on you, trying to get you to hurry up. But time really is money. What it's worth may vary from person to person, of course....
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White Papers
Is A Value-Added Tax Heading Our Way?
August 16, 2010, 12:00am PDT
There is a great deal of buzz starting to generate around the "value-added tax" (or VAT). The concept of a VAT was first proposed by Wilhelm von Siemens, son of the founder of Siemens in 1918. The...
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White Papers
From Details To Vision
August 13, 2010, 12:00am PDT
Everyone who puts forth the energy and ability to start a new business has some large goal in mind. It can be as simple as pure money, but for some, the goal can be to truly provide the best...
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White Papers
The Hard Choices
August 17, 2010, 12:00am PDT
It's the end of the month. You're faced with the hard choice of either making payments to your suppliers in order to keep yourself in business or making payments to the IRS and closing up shop....
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White Papers
Investing In Your Community Will Boost Your Sales
August 17, 2010, 12:00am PDT
No business operates in a vacuum. No matter where you are based, your company is part of the local community - and it can easily be part of other communities, both online and off. It's tempting...
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White Papers
Make Something You Can Touch (Even Service Businesses)
November 20, 2008, 12:00am PST
The client-service industries are infamous for ideas that exist outside of the realm of possible. For consulting, idea-generation, advertising, and advisory-type companies, there is often a...
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White Papers
Ground Leadership And Confidence With Questions
September 17, 2008, 12:00am PDT
The age-old challenge of leadership is balancing confidence with an authentic desire to learn and a realization that you don't, in fact, know it all. This starts to get tricky once you have...
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White Papers
Is The Importance Of People Overrated?
October 2, 2008, 12:00am PDT
Legendary companies like Google and Goldman Sachs are famous for saying that success is all about people. Gathering great talent, it seems, is a sure bet for tremendous breakthroughs. Entire...
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White Papers
Some Ideas Must Be Let Go...
September 3, 2008, 12:00am PDT
If idea generation is an addiction then killing ideas is the cure. After spending countless hours developing and polishing ideas, one tends to become attached to those same ideas (whether they are...
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White Papers
Accountability For Making Good Ideas Happen
August 14, 2008, 12:00am PDT
It is difficult enough to make ideas happen in the corporate world, yet alone in a non-profit organization. Without the traditional financial rewards that keep people focused on execution,...
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White Papers
Trick For Small Team Productivity: Energy Line
July 30, 2008, 12:00am PDT
Creative teams juggle multiple projects at once. The constant streams of ideas lead to more ideas. As energy is spread across projects like peanut butter, prioritization is all but lost. Energy...
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White Papers
Measure Output, Not Input
June 25, 2008, 12:00am PDT
One often assumes that the number of hours spent at work are an indication of one's effort, interest, and accomplishment. However, in reality, the greatest ideas and the execution of these ideas...
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White Papers
5 Things Leaders Should Do
July 10, 2008, 12:00am PDT
People don't change suddenly, but rather over time through the course of experiences, feedback, and lessons learned. To be credible, successful leaders must know what their people are working on...
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White Papers
Why Are You Doing Everything Yourself?
June 21, 2010, 12:00am PDT
Owning your own business requires a lot of work, and it seems that when many people leave their jobs to "go solo", they have the mindset that they must work completely solo as well. What...
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How To Keep Customers Raving About Your Business
June 21, 2010, 12:00am PDT
Having a good product is not enough to keep your customers happy. As any good entrepreneur knows, it is ultimately your service that determines whether or not your customers will keep coming back...
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White Papers
Measure The Value Of Meetings With Action!
May 2, 2008, 12:00am PDT
We all have a love-hate relationship with meetings. While some of the greatest ideas and solutions come up in brainstorm meetings, we also lose most of our time in discussion without action....
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