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CRM Media
(8 results)-
White Papers
Gartner Predicts The Future Of Sales And Marketing
February 1, 2010, 12:00am PST
Customer Relationship Management (CRM) technology can be a huge benefit to helping you sell. It can also be a huge waste of time, money and resources if not used effectively. When it comes right...
Provided by CRM Media
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White Papers
How Social Are Social CRM Vendors?
January 1, 2010, 12:00am PST
llen Bonde, managing director of Evoke CRM Partners, says he believes B2B has often been left out of the conversation when it comes to social. There so many of the visible examples from B2C, Bonde...
Provided by CRM Media
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White Papers
Meeting Customer Needs
January 1, 2010, 12:00am PST
When making selections, you should keep in mind one more variable: the return on each customer. As marketers, it is the fiduciary responsibility to invest in customers in direct proportion to the...
Provided by CRM Media
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White Papers
The 5 Ms Of Social Insight
August 2, 2010, 12:00am PDT
Given the rise in companies exploring social interactions with customers, Altimeter Group has tracked 18 use cases. "Organizations are starting to do this - Facebook pages, blogs, Twitter," Wang...
Provided by CRM Media
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White Papers
The 6 Hidden Dangers Of Social Media
August 7, 2010, 12:00am PDT
Social media guidelines are a good start to making social an enterprise-wide goal. However, make sure your employees know and respect the guidelines before they act. IBM, for instance, has a...
Provided by CRM Media
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White Papers
Web Analytics Meets Social Media
April 16, 2009, 12:00am PDT
Whether companies like it or not, they're a part of the social media mayhem. As long as your customers and competitors are on there, you're there. The decision companies have to make, of course,...
Provided by CRM Media
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White Papers
Social Media: The Five-Year Forecast
April 27, 2009, 12:00am PDT
Younger generations that grew up with social networking (particularly Generation Y) will certainly lead the way to push adoption, Owyang says, but as this population enters the work force, its...
Provided by CRM Media
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White Papers
Social Media Wants You
October 10, 2008, 12:00am PDT
Understanding how your customers are engaging with you on the Web, first and foremost, requires an understanding of their Internet use behaviors. According to the author, there are five stages of...
Provided by CRM Media
-
White Papers
Social Media Wants You
October 10, 2008, 12:00am PDT
Understanding how your customers are engaging with you on the Web, first and foremost, requires an understanding of their Internet use behaviors. According to the author, there are five stages of...
Provided by CRM Media
-
White Papers
Social Media: The Five-Year Forecast
April 27, 2009, 12:00am PDT
Younger generations that grew up with social networking (particularly Generation Y) will certainly lead the way to push adoption, Owyang says, but as this population enters the work force, its...
Provided by CRM Media
-
White Papers
Web Analytics Meets Social Media
April 16, 2009, 12:00am PDT
Whether companies like it or not, they're a part of the social media mayhem. As long as your customers and competitors are on there, you're there. The decision companies have to make, of course,...
Provided by CRM Media
-
White Papers
The 6 Hidden Dangers Of Social Media
August 7, 2010, 12:00am PDT
Social media guidelines are a good start to making social an enterprise-wide goal. However, make sure your employees know and respect the guidelines before they act. IBM, for instance, has a...
Provided by CRM Media
-
White Papers
The 5 Ms Of Social Insight
August 2, 2010, 12:00am PDT
Given the rise in companies exploring social interactions with customers, Altimeter Group has tracked 18 use cases. "Organizations are starting to do this - Facebook pages, blogs, Twitter," Wang...
Provided by CRM Media
-
White Papers
Meeting Customer Needs
January 1, 2010, 12:00am PST
When making selections, you should keep in mind one more variable: the return on each customer. As marketers, it is the fiduciary responsibility to invest in customers in direct proportion to the...
Provided by CRM Media
-
White Papers
How Social Are Social CRM Vendors?
January 1, 2010, 12:00am PST
llen Bonde, managing director of Evoke CRM Partners, says he believes B2B has often been left out of the conversation when it comes to social. There so many of the visible examples from B2C, Bonde...
Provided by CRM Media
-
White Papers
Gartner Predicts The Future Of Sales And Marketing
February 1, 2010, 12:00am PST
Customer Relationship Management (CRM) technology can be a huge benefit to helping you sell. It can also be a huge waste of time, money and resources if not used effectively. When it comes right...
Provided by CRM Media
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