- Subscribe to this page:
- RSS
- Email Alert
Lappeenranta University of Technology
(15 results)-
White Papers
Outsourcing and Knowledge Management in Software Testing
February 26, 2007, 12:00am PST
The objective of this empirical paper was to explore outsourcing in software testing and shape hypotheses that explain the association between outsourcing and knowledge management. First, a survey...
Provided by Lappeenranta University of Technology
-
White Papers
Productivity Of Business Services - Towards A New Taxonomy
November 8, 2007, 12:00am PST
The sector comprising market-based services in the modern market economies has evolved through series of techno-economic sequences. To date, its growth is being driven by two complementary forces....
Provided by Lappeenranta University of Technology
-
White Papers
Absorptive Capacity In Practice-Based Innovation Activities: Case Of Lahti Region In Finland
September 3, 2006, 12:00am PDT
As a consequence of agglomeration economies, for example, features such as a good reputation and a highly-skilled labor force tend to accumulate in university regions. The accumulation of...
Provided by Lappeenranta University of Technology
-
White Papers
Matching Purchasing Maturity And Supplier Relationship Management Capabilities
August 18, 2008, 12:00am PDT
The paper focuses on the value creating role of purchasing and studies it through the purchasing maturity model. Generally, it is assumed that operating on a higher maturity level requires more...
Provided by Lappeenranta University of Technology
-
White Papers
Ten Changes Shaping The Future Of Project Marketing
August 18, 2008, 12:00am PDT
The ongoing change in firms' orientations from products towards solutions, among other trends, calls for a reexamination of the existing project marketing concepts. Based on empirical qualitative...
Provided by Lappeenranta University of Technology
-
White Papers
Constructing Customer Reference Portfolio For Launching Innovations
June 26, 2008, 12:00am PDT
The purpose of the paper is to increase understanding of reference usage by constructing a customer reference portfolio for launching industrial innovations. The research questions are: What is an...
Provided by Lappeenranta University of Technology
-
White Papers
Characteristics Of A Good Customer Reference For A Process Equipment Supplier
August 18, 2008, 12:00am PDT
The goal of the paper is to increase the understanding about the characteristics of a good customer reference from an equipment supplier customers' viewpoint. An Internet-based survey study was...
Provided by Lappeenranta University of Technology
-
White Papers
Towards An Integrative Framework Of B2B Branding - A Bibliometric Study And Conceptual Analysis
August 29, 2010, 12:00am PDT
The purpose of this paper is to identify the most influential publications addressing B2B branding, and based on their contributions, tentatively propose a framework of Business-To-Business (B2B)...
Provided by Lappeenranta University of Technology
-
White Papers
Motivational Drivers Of Customer Knowledge Utilization In Key Account Management
June 30, 2010, 12:00am PDT
In the rapidly changing and globalizing business environment of today it is more and more difficult to attain sustainable competitive advantage based on products and technologies. Therefore, many...
Provided by Lappeenranta University of Technology
-
White Papers
Coping With Negative Critical Events During The Project Marketing Process
August 28, 2010, 12:00am PDT
The purpose of the paper was to develop means for project marketers to cope with the critical incidents occurring during the project marketing process. One essential direction in the development...
Provided by Lappeenranta University of Technology
-
White Papers
Launching Of Process Equipment To Global OEMs
July 1, 2009, 12:00am PDT
Management of innovation and launch has become important strategic issue in business marketing, but the launch has been used only in a few academic studies in international industrial and business...
Provided by Lappeenranta University of Technology
-
White Papers
Individual Actor's Perceived Power Within An Organization In A Project Marketing Case
June 30, 2009, 12:00am PDT
The paper focuses on examining how an individual actor perceives his/her own power within a project marketing organization. The phenomenon is approached through the concepts of network picture and...
Provided by Lappeenranta University of Technology
-
White Papers
Dynamism Of Supplier's Position In Project Marketing Networks
June 28, 2009, 12:00am PDT
The present paper explores relationships between project marketers and their customers in project marketing context. The purpose of the paper is to increase the understanding on supplier's...
Provided by Lappeenranta University of Technology
-
White Papers
The Key Success Factors In Distributed Product Development - Case Russia
September 29, 2006, 12:00am PDT
Distribution of new product development encompasses both great opportunities and threats. This paper aims to identify both key success factors and common pitfalls for Western firms in the...
Provided by Lappeenranta University of Technology
-
White Papers
Subcontracting Product Development - Creating Competitiveness Through Networking
October 3, 2006, 12:00am PDT
Product development has become increasingly complex and resource-consuming. Consequently, internal development capabilities can prove insufficient for maintaining a firm's competitive position....
Provided by Lappeenranta University of Technology
-
White Papers
Dynamism Of Supplier's Position In Project Marketing Networks
June 28, 2009, 12:00am PDT
The present paper explores relationships between project marketers and their customers in project marketing context. The purpose of the paper is to increase the understanding on supplier's...
Provided by Lappeenranta University of Technology
-
White Papers
Individual Actor's Perceived Power Within An Organization In A Project Marketing Case
June 30, 2009, 12:00am PDT
The paper focuses on examining how an individual actor perceives his/her own power within a project marketing organization. The phenomenon is approached through the concepts of network picture and...
Provided by Lappeenranta University of Technology
-
White Papers
Launching Of Process Equipment To Global OEMs
July 1, 2009, 12:00am PDT
Management of innovation and launch has become important strategic issue in business marketing, but the launch has been used only in a few academic studies in international industrial and business...
Provided by Lappeenranta University of Technology
-
White Papers
Coping With Negative Critical Events During The Project Marketing Process
August 28, 2010, 12:00am PDT
The purpose of the paper was to develop means for project marketers to cope with the critical incidents occurring during the project marketing process. One essential direction in the development...
Provided by Lappeenranta University of Technology
-
White Papers
Motivational Drivers Of Customer Knowledge Utilization In Key Account Management
June 30, 2010, 12:00am PDT
In the rapidly changing and globalizing business environment of today it is more and more difficult to attain sustainable competitive advantage based on products and technologies. Therefore, many...
Provided by Lappeenranta University of Technology
-
White Papers
Towards An Integrative Framework Of B2B Branding - A Bibliometric Study And Conceptual Analysis
August 29, 2010, 12:00am PDT
The purpose of this paper is to identify the most influential publications addressing B2B branding, and based on their contributions, tentatively propose a framework of Business-To-Business (B2B)...
Provided by Lappeenranta University of Technology
-
White Papers
Characteristics Of A Good Customer Reference For A Process Equipment Supplier
August 18, 2008, 12:00am PDT
The goal of the paper is to increase the understanding about the characteristics of a good customer reference from an equipment supplier customers' viewpoint. An Internet-based survey study was...
Provided by Lappeenranta University of Technology
-
White Papers
Constructing Customer Reference Portfolio For Launching Innovations
June 26, 2008, 12:00am PDT
The purpose of the paper is to increase understanding of reference usage by constructing a customer reference portfolio for launching industrial innovations. The research questions are: What is an...
Provided by Lappeenranta University of Technology
-
White Papers
Ten Changes Shaping The Future Of Project Marketing
August 18, 2008, 12:00am PDT
The ongoing change in firms' orientations from products towards solutions, among other trends, calls for a reexamination of the existing project marketing concepts. Based on empirical qualitative...
Provided by Lappeenranta University of Technology
-
White Papers
Matching Purchasing Maturity And Supplier Relationship Management Capabilities
August 18, 2008, 12:00am PDT
The paper focuses on the value creating role of purchasing and studies it through the purchasing maturity model. Generally, it is assumed that operating on a higher maturity level requires more...
Provided by Lappeenranta University of Technology
-
White Papers
Absorptive Capacity In Practice-Based Innovation Activities: Case Of Lahti Region In Finland
September 3, 2006, 12:00am PDT
As a consequence of agglomeration economies, for example, features such as a good reputation and a highly-skilled labor force tend to accumulate in university regions. The accumulation of...
Provided by Lappeenranta University of Technology
-
White Papers
Productivity Of Business Services - Towards A New Taxonomy
November 8, 2007, 12:00am PST
The sector comprising market-based services in the modern market economies has evolved through series of techno-economic sequences. To date, its growth is being driven by two complementary forces....
Provided by Lappeenranta University of Technology
-
White Papers
Outsourcing and Knowledge Management in Software Testing
February 26, 2007, 12:00am PST
The objective of this empirical paper was to explore outsourcing in software testing and shape hypotheses that explain the association between outsourcing and knowledge management. First, a survey...
Provided by Lappeenranta University of Technology
-
White Papers
Subcontracting Product Development - Creating Competitiveness Through Networking
October 3, 2006, 12:00am PDT
Product development has become increasingly complex and resource-consuming. Consequently, internal development capabilities can prove insufficient for maintaining a firm's competitive position....
Provided by Lappeenranta University of Technology
-
White Papers
The Key Success Factors In Distributed Product Development - Case Russia
September 29, 2006, 12:00am PDT
Distribution of new product development encompasses both great opportunities and threats. This paper aims to identify both key success factors and common pitfalls for Western firms in the...
Provided by Lappeenranta University of Technology
Keep Up with TechRepublic
Upcoming Webcasts
Upcoming webcasts from leading IT vendors
-
2012-05-24 at 11:00 am PT | 2:00 pm ET
Live Webcast: The 2012 Guide to Better Business Benefits from Data Analytics
Sponsored by Tableau Software
-
2012-06-05 at 11:00 am PT | 2:00 pm ET
Live Webcast: Getting to Microsoft Office 365: The right migration for your business
Sponsored by Microsoft
-
2012-06-12 at 9:00 am PT | 12:00 pm ET
Live Webcast: WebSphere DataPower for Mobile Application Security
Sponsored by IBM
Submit a Paper
Get your content listed in our directory!
Our directory is the largest library of vendor-supplied technical content on the Web. It’s also the first place IT decision makers turn to when researching technology solutions. Our members are already finding your competitors’ papers here - shouldn’t they find yours, too? It's FREE so click here and submit your white paper, case study, data sheet, research report, or other document today!
