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Millward Brown

(1 results)
  • White Papers

    Direct-To- Consumer Advertising Works

    November 1, 2008, 12:00am PDT

    Pharmaceutical marketers, like their counterparts in other industries, are under constant pressure to justify their sales and marketing budgets. But in the United States, pharmacy marketers must...

    Provided by Millward Brown

  • White Papers

    Direct-To- Consumer Advertising Works

    November 1, 2008, 12:00am PDT

    Pharmaceutical marketers, like their counterparts in other industries, are under constant pressure to justify their sales and marketing budgets. But in the United States, pharmacy marketers must...

    Provided by Millward Brown

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