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Northwestern University (Kellogg)
(369 results)-
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The Kellogg Executive MBA Program
January 1, 2011, 12:00am PST
Designed for senior and mid-career executives, the Kellogg Executive MBA Program is flexible and challenging. The program emphasizes teamwork and cross-cultural collaboration, leadership and...
Provided by Northwestern University (Kellogg)
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White Papers
Bonuses Despite Billion Dollar Bailouts: Managerial Incentives, Capital Reallocation, And The Business Cycle
May 1, 2010, 12:00am PDT
The research focuses on the influence that managers have on the timing of the revelation of bad news, which can be used to downsize and restructure poorly performing firms. More broadly,...
Provided by Northwestern University (Kellogg)
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White Papers
Learning To Use Regret: Studies In The Negative Emotions And How To Use Them
May 1, 2010, 12:00am PDT
Regret can shape people and change their paths, especially in American society, where everything seems completely possible - although changing into someone else is a bit harder, of course. Regret...
Provided by Northwestern University (Kellogg)
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Get Over Yourself: Why We Think We're Forces To Be Reckoned With
May 1, 2010, 12:00am PDT
Withholding criticism creates "A really negative organizational dynamic". Many organizations are probably full of people brimming with relevant feedback, but are reluctant to dish it out....
Provided by Northwestern University (Kellogg)
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Desire To Acquire: Powerlessness And Compensatory Consumption
April 1, 2010, 12:00am PDT
Feeling powerless is an aversive psychological state that people try to eliminate or diminish. Given that high status is often a signal of power, demonstrating high status through the purchase of...
Provided by Northwestern University (Kellogg)
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White Papers
Surveying Sensitive Topics: New Tools Help Correct For Survey Bias
April 1, 2010, 12:00am PDT
Getting truthful answers to survey questions about sensitive matters - such as using illegal drugs or cheating on taxes - is a challenge. Even when promised anonymity, people who break the rules...
Provided by Northwestern University (Kellogg)
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White Papers
The Devil Is In The Detailing: Modeling Physician Choice Of Prescription Drugs
February 1, 2010, 12:00am PST
Detailing expenditures are most effective when they are focused on the physicians likeliest to write initial prescriptions. Patients are seldom switched to a different drug within a specific drug...
Provided by Northwestern University (Kellogg)
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White Papers
Membership Has Its Punishments
January 1, 2010, 12:00am PST
If you think that frequent flier programs and other tactics that reward customers for their loyalty to a particular company ensure good deals for consumers, think again. Consumers may not benefit...
Provided by Northwestern University (Kellogg)
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White Papers
Balance In Advertising: Tailored Marketing Messages Can Counter Consumers' Negative Emotions
December 1, 2009, 12:00am PST
Advertisers have the creative control to strengthen an ad's emotional appeal. They can show particular ads to offset a television show's demeanor, offering up happy or calming emotions to the...
Provided by Northwestern University (Kellogg)
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Biases That Bind: The Role Of Stereotypes In Decision-Making Processes
December 1, 2009, 12:00am PST
In many situations, stereotypes do more harm than good. But situations exist in which stereotypes can be a useful tool for efficient decision making. In medical decision making, for example,...
Provided by Northwestern University (Kellogg)
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The Art Of Persuasion: Aligning Consumer Goals With Level Of Abstraction
October 1, 2009, 12:00am PDT
The researchers found that when consumers aimed to fulfill aspirations and satisfy achievement goals, more abstract messages - for example, those highlighting the freedom TiVo provides -...
Provided by Northwestern University (Kellogg)
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Pyramidal Blind Spots: Perils Of International Joint Ventures
October 1, 2009, 12:00am PDT
Foreign companies often enter joint venture partnerships unaware of the dominating corporate governance practices in developing countries. A partner firm may be at the bottom of a pyramid, six...
Provided by Northwestern University (Kellogg)
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Banks, Bonds, And Accounting Quality: Poor Financial Reporting Can Determine Your Lending Options
July 1, 2009, 12:00am PDT
Borrowers with poorer accounting quality, reflected by larger differences between earnings and cash flow, are more likely to choose private debt such as loans from banks. Compared to public bond...
Provided by Northwestern University (Kellogg)
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Rationalization In Decision Making: Why We Don't Always Choose Our Favorite Option
July 1, 2009, 12:00am PDT
Everyone feels that as a rational creature he must be able to give a connected, logical, and continuous account of himself, his conduct, and opinions, and all his mental processes are...
Provided by Northwestern University (Kellogg)
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Culture And Commitment: When Should Advertisers Focus On You Versus Your Entire Family?
March 1, 2009, 12:00am PST
Imagine two advertisements for a Personal Digital Assistant (PDA) brand. The first highlights "self-focused" or individualist product benefits, such as enhanced productivity and organization. The...
Provided by Northwestern University (Kellogg)
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White Papers
A (Sales)Taxing Proposition
February 1, 2009, 12:00am PST
It has long been said that no things in life are more certain than death and taxes. If anything could challenge these certainties, it might be the Internet - regarding taxes at least. While its...
Provided by Northwestern University (Kellogg)
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Discounted Diapers And Stockpiles Of Soup: Managing Earnings Through Marketing
December 1, 2008, 12:00am PST
Accounting abuses on a grand scale and massive financial deception from the very highest levels of management. As investors lost billions of dollars, the earnings management game with its fuzzy...
Provided by Northwestern University (Kellogg)
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Don't Interrupt Me Now: Media "Transportation" And Advertising Effectiveness
December 1, 2008, 12:00am PST
The more consumers are engaged in the media context, the more likely the advertising effectiveness will be negatively affected. Previous research on the transportation experience has shown that a...
Provided by Northwestern University (Kellogg)
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Brand Scandal Spillover: When Will A Brand Scandal Spill Over And How Should Competitors Respond?
October 1, 2008, 12:00am PDT
Brand scandal is more likely to spill over to a particular competitor is perceived to be highly similar on the attribute involved in the scandal. For example, a scandal involving hamburgers but...
Provided by Northwestern University (Kellogg)
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When Does Coordination Require Centralization?
October 1, 2008, 12:00am PDT
Each division has a manager who is informed of his or her department's operating conditions but not those of the other. Both managers would like to maximize profits, but each values his or her own...
Provided by Northwestern University (Kellogg)
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The Impact Of The 2008 Tax Rebates On Consumer Spending
August 1, 2008, 12:00am PDT
Early in 2008, in response to slowing economic growth, the Federal government enacted an economic stimulus package consisting mainly of a $100 billion tax rebate program. By July 1 2008, more than...
Provided by Northwestern University (Kellogg)
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Tax Incentives And The City: Are Cities Wise To Use Tax Incentives To Compete For Companies?
June 1, 2007, 12:00am PDT
Chicago recently struck what first appeared to be a raw deal. In 2001 Chicago and the state of Illinois spent $50 million in tax incentives to bring Boeing's corporate headquarters to downtown...
Provided by Northwestern University (Kellogg)
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White Papers
How To Map And Compare Culture Across Firms
July 1, 2007, 12:00am PDT
In a globalizing economy, corporations and industries increasingly need to manage across cultural as well as geographic boundaries in communicating with their stakeholders. Do companies from the...
Provided by Northwestern University (Kellogg)
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Compete Or Cooperate?: Choosing The Right Commercialization Strategy As A Technology Start-Up
July 1, 2007, 12:00am PDT
For generations, would-be entrepreneurs and economists believed that start-up companies were created to bring new innovations to market rapidly and to compete with or displace established firms....
Provided by Northwestern University (Kellogg)
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Does Location Matter For The Adoption Of Internet Technologies In Business?
August 1, 2007, 12:00am PDT
From traveling businessmen and women using PDAs as movable offices to large consortiums sharing supercomputing capabilities around the globe, advanced Internet technology has revolutionized the...
Provided by Northwestern University (Kellogg)
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White Papers
Trust Required Here
August 1, 2007, 12:00am PDT
Buying a used car is always a difficult experience, in large part because potential buyers have trouble trusting sellers. Trust is an elusive but important component in market transactions. There...
Provided by Northwestern University (Kellogg)
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White Papers
Letting Go Of Voting Rights May Be A Good Investment Strategy
December 1, 2007, 12:00am PST
In dual-class equity firms, the insiders - often founding families - have concentrated ownership by virtue of controlling the superior class voting stock. The two-tiered stock structure is...
Provided by Northwestern University (Kellogg)
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White Papers
Games Hospitals Play: How hospitals Cope With Competition
January 1, 2008, 12:00am PST
Businesses generally find competition unwelcome. When facing the possible arrival of a new competitor in their market, many firms work to make the newcomer's entry more difficult. Cutting prices,...
Provided by Northwestern University (Kellogg)
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When Should A Firm Decentralize?: Corporate Features Can Determine Your Organization's Design
February 1, 2008, 12:00am PST
Modern organizations typically organize according to four commonly observed structures: flat, divisional hierarchy, functional hierarchy, and matrix. To illustrate these structures, consider a...
Provided by Northwestern University (Kellogg)
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Predicting Customer Lifetime Value: When Is It Sensible To Give Perks To Customers?
February 1, 2008, 12:00am PST
If you have been a great customer, catalog companies may send you more mailings, airlines may give you priority for upgrades, credit card companies may waive late fees, and hotels may leave a...
Provided by Northwestern University (Kellogg)
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White Papers
Exercising Options: Should You Accelerate Income Tax Payment On Share-Based Compensation?
March 1, 2008, 12:00am PST
Though the glamour surrounding stock options and other share-based compensation dissipated with the bursting of the tech bubble at this millennium's outset, these employee incentives are still in...
Provided by Northwestern University (Kellogg)
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White Papers
Coupling Within The Firm: Links Between Governance Channels Affect Strategy
March 1, 2008, 12:00am PST
"Channel coupling" refers to the degree to which decisions made in a particular channel are associated with decisions made in other channels. For example, tight coupling occurs when strategic...
Provided by Northwestern University (Kellogg)
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White Papers
Averting A Recession: Does A Tax Rebate work?
March 1, 2008, 12:00am PST
The study demonstrated that the rebates caused an economically significant increase in household expenditure. The average household spent 20-40 percent of its rebate on nondurable goods during the...
Provided by Northwestern University (Kellogg)
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White Papers
Cost-Sharing Agreements: A Tax-Saving Device For Multi-Nationals
April 1, 2008, 12:00am PDT
Most managers who work in international businesses are aware that transfer prices - that is, the prices one division of their business pays or receives for products and/or services supplied to or...
Provided by Northwestern University (Kellogg)
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White Papers
How Many Reasons Do You Need To Like BMWs?: The Role Of Content Vs. Retrieval Ease
May 1, 2008, 12:00am PDT
When consumers have limited brand knowledge, they recognize that thinking of reasons to purchase that brand will be difficult and thus the ease they actually experience is not informative....
Provided by Northwestern University (Kellogg)
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The Price Of Advice: Why Do Consultants Charge Fees Depending On Their Clients' Decisions?
July 1, 2008, 12:00am PDT
Consulting is big business these days. Estimates put the turnover of management consulting firms in the United States alone at more than $120 billion. Since "Consulting" can mean anything from...
Provided by Northwestern University (Kellogg)
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Professional Forecasters: Innocent Until Proven Strategic
July 1, 2008, 12:00am PDT
Professional forecasters, typically highly compensated employees of financial companies or heads of their own independent forecasting firms, play a crucial role in shaping corporations' and...
Provided by Northwestern University (Kellogg)
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White Papers
Emotion And Consumer Behavior: Can Anger Make Us Choose A Hiking Trip Vacation?
July 1, 2008, 12:00am PDT
The study of emotion and persuasion has a long history, an important strand of which has been the role of the valence, a positive or negative charge, of an emotion and its influence on judgments...
Provided by Northwestern University (Kellogg)
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The Outlet Mall: Dumping Ground, Cannibal Channel, Or Smart Strategy?
August 1, 2008, 12:00am PDT
Manufacturers' retail outlets have come a long way in size, geographic reach, and popularity since men's-clothing-maker Anderson-Little opened the first non-factory-adjacent outlet stores in 1936....
Provided by Northwestern University (Kellogg)
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Executive Pay, Hidden Compensation And Managerial Entrenchment
November 29, 2009, 12:00am PST
This paper considers a "managerial optimal" framework for top executive compensation, where top management sets their own compensation subject to limited entrenchment, instead of the conventional...
Provided by Northwestern University (Kellogg)
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White Papers
The Kellogg Executive MBA Program
January 1, 2011, 12:00am PST
Designed for senior and mid-career executives, the Kellogg Executive MBA Program is flexible and challenging. The program emphasizes teamwork and cross-cultural collaboration, leadership and...
Provided by Northwestern University (Kellogg)
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White Papers
Money And Mores In The Mortgage Meltdown: When "Illegal" And "Immoral" Failed To Coincide
July 1, 2010, 12:00am PDT
Over the years, economic theory has generally held that self-interest predominantly governs the behavior of individuals in small groups. However, recent experiments have suggested a situation less...
Provided by Northwestern University (Kellogg)
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Better Decisions Through Diversity: Heterogeneity Can Boost Group Performance
October 1, 2010, 12:00am PDT
Customer Relationship Management, otherwise called as CRM is a business strategy that aims at the concept of being customer-centric. To be customer-centric is to help an enterprise to make its...
Provided by Northwestern University (Kellogg)
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Reward Now, Punish Later: Punishment Alone May Not Change Social Norms
November 1, 2010, 12:00am PDT
Did you ever wonder how some executives get into the position that they are in? Judging by their lack of interpersonal skills, arrogant attitude and weak sales game, they must have some damning...
Provided by Northwestern University (Kellogg)
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The Smile Factor: A Potent Boardroom Tool
May 18, 2007, 12:00am PDT
Diversity of opinion, frank feedback, aggressive management and oversight that creates shareholder value. Ideal qualities for a board of directors, right? He says their recent findings show that...
Provided by Northwestern University (Kellogg)
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China In The Fast Lane
May 22, 2007, 12:00am PDT
It's the ultimate nightmare for competition, Jose Sartarelli warned of doing business in China. "You will find competition nationally, [and] you will find competition that's city-based." The...
Provided by Northwestern University (Kellogg)
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White Papers
Ideas And Energy Define Entrepreneurship Conference
May 31, 2007, 12:00am PDT
Entrepreneurship will bloom in its own good time, suggested Professor Steven Rogers, a Kellogg School expert in the subject. In fact, said the director of the Larry and Carol Levy Institute for...
Provided by Northwestern University (Kellogg)
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Health Drink A Hit At Annual Kellogg Cup Contest
June 22, 2007, 12:00am PDT
Capitalizing on another experiential learning opportunity at Kellogg, a student team developed a business plan that whets the appetites of judges at this year's Kellogg Cup. "The easiest thing to...
Provided by Northwestern University (Kellogg)
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Looking East For A World Of Business Insight
June 28, 2007, 12:00am PDT
Grant said, "Entering China's market comes with risk - including those associated with the country's banking system and the political instability associated with Taiwan. " Still, China's economic...
Provided by Northwestern University (Kellogg)
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New Ways To Think About Innovation On Display At Kellogg Summit
June 29, 2007, 12:00am PDT
If an idea doesn't tick off someone or isn't disruptive, added the vice president of technology acceleration, "it's not a good innovation." The invitation-only event, titled, "Lost in Transition:...
Provided by Northwestern University (Kellogg)
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The Power Of The Pyramid
July 6, 2007, 12:00am PDT
When conducting international business, companies have more than a language barrier to navigate. Cultural differences, legal frameworks and taxes all influence strategic decisions. But something...
Provided by Northwestern University (Kellogg)
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New Leadership Book Showcases Kellogg Expertise On Asia
July 6, 2007, 12:00am PDT
Leadership Experiences in Asia: Insights and Inspiration from 20 Innovators, was inspired by the business challenges confronting students in the Kellogg-HKUST program, DeKrey says. Alumni of the...
Provided by Northwestern University (Kellogg)
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Get Savvy In Newer Media, Says Kotler In New Straits Times, Malaysia, Article
July 10, 2007, 12:00am PDT
ASIAN marketers, including those in Malaysia, need to acquire skills in using newer media such as blogs, podcasts, and buzz marketing, says international marketing guru Dr Philip Kotler. "Asian...
Provided by Northwestern University (Kellogg)
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What To Do When The Heat Is On
July 11, 2007, 12:00am PDT
As the global economy barrels forward with unprecedented speed, non-governmental organizations are watching companies closely. If too much oil is burned, too many trees are cut, a product fails,...
Provided by Northwestern University (Kellogg)
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The Guru Who Learnt Things From The Tsunami
July 12, 2007, 12:00am PDT
Listen to your inner voice, Jain said, adding had it not been for some subconscious force that made him walk away from the beach on that fateful December morning, he would not have been alive....
Provided by Northwestern University (Kellogg)
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Kellogg Team Wins In Net Impact 'Green' Competition
July 18, 2007, 12:00am PDT
The Kellogg students have worked hard in recent months to encourage their peers, their professors and staff members to be as passionate about being "Green" as they are about the school itself....
Provided by Northwestern University (Kellogg)
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Imitation Is Best Form Of Flattery - And A Good Negotiation Strategy
August 16, 2007, 12:00am PDT
Galinsky and his colleagues learned that, when negotiating outcomes, people obtain more value from the deals if they mimic their opponents. Maddux explained that this is because mimicry "Increases...
Provided by Northwestern University (Kellogg)
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'Anticipate' Change In Asian Markets, Says Dipak C. Jain
August 17, 2007, 12:00am PDT
Jain's primary focus during the lecture was on marketing hurdles and trends and the ways that companies should structure themselves to garner market leadership. "The next two decades will be the...
Provided by Northwestern University (Kellogg)
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Kellogg Marketing Scholar Shows How 'Value Merchants' Gain Edge
August 21, 2007, 12:00am PDT
Most general managers, marketing managers and sales managers would jump at the chance to know a proven method for winning more B2B business and increasing profits. "Customer managers, particularly...
Provided by Northwestern University (Kellogg)
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Kellogg Leaders Welcome Students With Sage Advice
September 19, 2007, 12:00am PDT
Senior Associate Dean for Curriculum and Teaching Sunil Chopra echoed Jain's sentiments and reminded students that just one academic year stood between them and the one-season world of business...
Provided by Northwestern University (Kellogg)
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Global Leader Ali Babacan '92 Returns To Kellogg
September 21, 2007, 12:00am PDT
Babacan said that his Kellogg education served him well in both business and as he ascended the political ranks. "Management is a global concept - for any situation and setting," he said, noting...
Provided by Northwestern University (Kellogg)
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Prof. Austen-Smith Named Peter G. Peterson Chair In Corporate Ethics
September 27, 2007, 12:00am PDT
Peterson surveyed today's corporate and political landscape. What he saw displeased him. He concluded that there was "A shortage of business leadership, but most certainly no shortage of daunting...
Provided by Northwestern University (Kellogg)
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Global Scale Key To Automotive Success, Says GM Exec
October 4, 2007, 12:00am PDT
You need to have global scale in order to stay in the game, said Meline. GM's focus today is leveraging its global capabilities and presence. The Chevrolet Captiva, for example, was designed in...
Provided by Northwestern University (Kellogg)
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Who Will Foot The Bill?
August 19, 2010, 12:00am PDT
In recent months, discussion surrounding the financial soundness of state pension plans has been hotly contested. In fact, recent research by the Kellogg School suggests that pension programs in...
Provided by Northwestern University (Kellogg)
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Social Psychology And Organizations
August 23, 2010, 12:00am PDT
As a discipline that studies how people think, feel and behave in social situations, social psychology offers key insights into the interpersonal dynamics of organizations. It draws from...
Provided by Northwestern University (Kellogg)
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The Business Of Politics
August 25, 2010, 12:00am PDT
In the past two decades, Charlie Baker '86 has moved seamlessly between public service and the business world. Baker's 10-year tenure as CEO of Harvard Pilgrim Health Care followed stints in the...
Provided by Northwestern University (Kellogg)
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The Search For Identity
September 1, 2010, 12:00am PDT
A new study from the Kellogg School finds that local communities contribute to an organization's ability to differentiate itself from other existing organizations. "Identity Realization and...
Provided by Northwestern University (Kellogg)
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White Papers
Facing The Fear Of failure
September 3, 2010, 12:00am PDT
One of the most important lessons A. Salman Amin '85 has learned throughout his career is not to fear failure. Amin, PepsiCo's executive vice president for sales and marketing, told Kellogg's...
Provided by Northwestern University (Kellogg)
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Age-Old Advice
September 13, 2010, 12:00am PDT
If you're looking for good advice, ask an elderly person, according to a new study from the Kellogg School. "Aging is often associated with a host of negative consequences, including issues with...
Provided by Northwestern University (Kellogg)
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White Papers
An Innovative Spirit
October 1, 2010, 12:00am PDT
There's a palpable energy at a successful startup - a buzz in the air, a sense of great things to come. Students in the Kellogg Entrepreneur Organization know what that energy is like - and they...
Provided by Northwestern University (Kellogg)
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White Papers
Financial Trust Index Marks One-Year Anniversary
January 27, 2010, 12:00am PST
Trust in every component measured in the Financial Trust Index has improved since December 2008, with the exception of trust in banking institutions. "Trust in banks has gone up to 33 percent...
Provided by Northwestern University (Kellogg)
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White Papers
Welcome To The Data Economy
January 29, 2010, 12:00am PST
Data is changing the jobs and businesses, and it's also changing the lives, Baker said Jan. 22 in his keynote address at the 2010 Kellogg Marketing Conference. Baker, who has written for...
Provided by Northwestern University (Kellogg)
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Marketing As A Core Strategy
February 1, 2010, 12:00am PST
Marketing might be a formal, functional area when you're talking about setting strategy, but the delivery of marketing takes place in every customer interaction. "Good marketers need to do the...
Provided by Northwestern University (Kellogg)
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White Papers
Ravi Jagannathan's Stance On Bank Regulation Reflected In New Proposal By President Barack Obama
February 1, 2010, 12:00am PST
Last month, President Barack Obama unveiled a proposal to rein in the U.S. banking sector. Drafted by Paul Volcker, the former Federal Reserve head and chairman of Obama's Economic Recovery...
Provided by Northwestern University (Kellogg)
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A Feast Of Inspiration
February 3, 2010, 12:00am PST
Introduction of New Products and Services focuses on the process of bringing new products from concept to successful launch. Likewise, "Creativity is the new competitive advantage," Razeghi said....
Provided by Northwestern University (Kellogg)
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Learning The Hard Way
February 4, 2010, 12:00am PST
Smart growth is better than fast growth. Duggan says he's received several tempting offers from investors and potential partners, but he's had to turn down those that deflect from his core...
Provided by Northwestern University (Kellogg)
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White Papers
'Game-Changing Innovation'
February 19, 2010, 12:00am PST
In an increasingly competitive global economy, innovation is key to the success of any firm. But it isn't always easy. That was the message stressed by Jim McNerney, chairman, president and CEO of...
Provided by Northwestern University (Kellogg)
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Writing In The Eye Of The Storm
February 23, 2010, 12:00am PST
The worldwide credit crisis hit; two of the world's largest investment banks disappeared; and other large institutions suffered huge losses and struggled to survive. In the midst of this, Stowell...
Provided by Northwestern University (Kellogg)
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Smart Balance
February 25, 2010, 12:00am PST
When Ilene Gordon took a job as a consultant in 1976, the notion of a work/life balance didn't exist - or at least it wasn't acknowledged as an option in the corporate world. "If you were going...
Provided by Northwestern University (Kellogg)
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White Papers
Live From The Operations Room
March 1, 2010, 12:00am PST
Pointing at the obvious hole in the business plan, Lariviere addressed a laughing crowd of Kellogg students at Wieboldt Hall during "Operations Room Live!," an in-person showcase of the engaging...
Provided by Northwestern University (Kellogg)
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