Mobility

Advanced Micro Devices Case Study: CCTV International Networks Co., Ltd

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Executive Summary

In December 2007, CCTV.com was named the official Internet and mobile phone broadcaster for mainland China and Macau of the 2008 Beijing Games. That enormous opportunity also posed an enormous challenge: Developing a powerful "New media" delivery system in time for the 2008 Beijing Games opening ceremonies on August 8th, 2008. CCTV.com successfully built a cutting-edge new media solution containing network television, mobile phone, public transportation, and IPTV components. The system runs on over 1,000 HP ProLiant servers equipped with Quad-Core AMD Opteron processors.

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