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In December 2007, CCTV.com was named the official Internet and mobile phone broadcaster for mainland China and Macau of the 2008 Beijing Games. That enormous opportunity also posed an enormous challenge: Developing a powerful "New media" delivery system in time for the 2008 Beijing Games opening ceremonies on August 8th, 2008. CCTV.com successfully built a cutting-edge new media solution containing network television, mobile phone, public transportation, and IPTV components. The system runs on over 1,000 HP ProLiant servers equipped with Quad-Core AMD Opteron processors.
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