Tech Industry Investigate

Advertising Company Doubles Customer Base in Six Months With Mapping Solution

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Executive Summary

Signposter.com provides poster advertising services to small and medium-sized businesses in the United Kingdom (U.K.). The founders needed a solution to help customers choose sites quickly and easily, giving them access to information such as audience figures, format, and price. With Bing Maps for Enterprise, customers pick their sites from an easy-to-use map interface. As a result, Signposter.com has seen registrations double in six months.

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