Air System Components Inc. Improves Service Response Times With Hosted CRM Solution

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Executive Summary

Air System Components Inc. (ASC) wanted to provide an integrated and highly available system to manage service quality and ultimately improve customer satisfaction and replace a manual, time-consuming service process that did not provide managers with insight into service requests. The challenge was to deploy an analytics system to track and monitor product quality, ensuring long-term improvements. ASC deployed Oracle CRM On Demand in just four weeks, enabling service quality assurance tracking and rapid and effective responses to service requests and integrated disparate support systems for four of ASC's brands into one standardized system, utilizing best practices and incorporating increased automation through on demand.

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