Mobility

AirMedia Use Smarter 802.11n to Drive Digital Signage Business in Airports Throughout China

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Executive Summary

Based in Shanghai, AirMedia operates the largest digital media network in China dedicated to air travel advertising. At these airports, cabling installation is extremely costly and inflexible. Cable drops required the approval of airport authorities and in many locations, cable drops to the display screens just wasn't possible. AirMedia needed to find flexible and reliable alternative for connecting local digital players at each digital sign to secondary servers. Wi-Fi was a clear alternative but not well suited to support stable, long-range connections to digital signs located in RF noisy areas such as baggage claim and boarding gates. After evaluating various Wi-Fi products from Siemens, Proxim and others, AirMedia selected the Ruckus ZoneFlex 802.11n Smart Wi-Fi system and worked with Sino Business Bridge (SBB) Technology to get everything working.

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