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Throughout its rapid climb to become the direct-selling giant's largest market, Amway China clearly understood the value of analytics. Amway China's unique distribution model, together with frequent marketing promotions to react quickly to market changes, make inventory management a particular challenge. Although Amway has reached an advanced level in logistics management, it lacked a forward-looking view and accuracy in its inventory, distribution and replenishment planning. To master these challenges Amway China chose SAS Institute. Amway China deployed SAS Forecast Server and SAS Inventory Optimization. With these solutions Amway China were able to cut its stock levels.
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