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AutoTrader.com, the world's leading online automotive marketplace, lists more than three million vehicles from 40,000 dealers and 250,000 private owners. The company could no longer manage storage growth by incrementally purchasing new servers and adding Direct-Attached Storage (DAS) for each project or application. Its storage approach was both costly and difficult to manage, with no adequate processes in place for failover, quality assurance, or disaster recovery. To maintain its market-leading position and continue to deliver always-on service with 30% to 40% annual growth, AutoTrader.com needed to redesign its storage infrastructure. To assist with the migration to the new storage infrastructure, AutoTrader engaged NetApp Professional Services. The Professional Services team handled the initial assessment, building the project plan, and migrating AutoTrader.com's data into the new environment.
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