Software Investigate

Beamish & Crawford Doubles Sales Productivity by Streamlining Order Entry Process With Micro Focus OnWeb

Download now Free registration required

Executive Summary

Beamish & Crawford has been brewing and distributing premier beers throughout Ireland and around the world for over 200 years. In today's business climate, midsize companies in particular are struggling with a difficult economy coupled with increasing competitive pressures. Many are looking to reduce expenses, increase efficiencies, and grow revenue from existing and new customers. Beamish & Crawford found the ideal solution to their pressing business needs in Micro Focus OnWeb from Micro Focus. The company was able to streamline their entire sales process by deploying a Micro Focus OnWeb-powered, fully-automated, sales order entry system that integrates the Lotus Notes-based Customer Relationship Management (CRM) application running on their sales representatives' laptops with the AS/400-based Enterprise Resource Planning (ERP) system back at headquarters.

  • Format: PDF
  • Size: 0 KB