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In 2000, Bharat Petroleum Corporation Limited (BPCL) launched an innovative customer loyalty program called PetroCard. Under the program, customers earn points when they buy petroleum products, which can be redeemed for gifts. The company runs the PetroCard smart card application on an Oracle Database, Oracle Application Server, and Oracle Real Application Clusters. The Oracle infrastructure replaced Microsoft SQL Server, which was unable to handle the high transaction load. In 2004, BPCL turned to Oracle's Online DBA service to provide around-the-clock monitoring of its Oracle infrastructure to ensure the ongoing success of the program.
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