Broadcaster Increases Programming Without Increasing Costs

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Executive Summary

DR, formerly Danmarks Radio, is Denmark's national broadcaster faced challenge to Compete successfully with global media companies with increase programming without increasing costs and need to increase the productivity. They deployed to consolidated multiple specialized networks into a single IP-based network with shared digital content among television, radio, and web programs. Because of these doubled number of programs without increasing the budget and remained country's most popular television and radio station even after workforce reduction.

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