Combinatorial Auction Provider Scales Up Quickly, Saves Costs With Cloud Services

Date Added: Nov 2009
Format: WORD

Tradeslot specializes in designing and building large scale business-to-business and government-to-Business (G2B) auctions platforms; its partner company, Adslot, uses the same auction platform to auction online advertising space. The companies use computation-heavy combinatorial auction algorithms to manage their complex conditional bid processes. However, with a lack of compute power with its existing infrastructure, the companies found it necessary to manually add constraints to auctions. In addition, the companies wanted to reduce capital costs and IT resources required to set up new server hardware for customers.