CPC Logic Drives More Traffic and Increases Conversions by 17% With Microsoft Content AdsBeta

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Executive Summary

Since 2002, CPC Logic has been working with a diverse portfolio of clients, including automotive, finance and real estate. CPC Logic delivers value by providing a 'Hands on' service approach combined with advanced bidding technology to ensure search budgets are spent efficiently, regardless of the client's size. During 2008, they helped automotive and other industry challenged clients prosper during the recessive state of the economy. To master these challenges CPC Logic chose Microsoft. Microsoft implements Microsoft Content AdsBeta. Microsoft Content AdsBeta allowed CPC Logic to expand on luxury and niche car keywords that were challenging to manage in Search.

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