Dubai Bank: Customer-Centric BI Enhances Bank's Capability for Better Business Insights and Decision Making
Dubai Bank is a Shari'a-compliant bank with 700+ employees. The bank offers a wide range of services and products to its private and corporate clients. The ability to capture and analyze information quickly gathered from numerous customer touch points and operational systems is key for Dubai Bank. Having a Business Intelligence (BI) solution provides easy-to-use information that improves decision making throughout the bank. A flexible and structured information architecture that links customer and account information provides a composite customer and portfolio view. Through BI, the bank can detect patterns, relationships and trends.