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Farm Frites International B.V. Enhances Sales Forecasting Capabilities With Demand Planning System

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Executive Summary

Farm Frites International wanted to deliver a demand planning system that supports Farm Frites' operations with greater insight across sales activities and optimize the underlying supply chain to users. The challenge was to support the switch-over from a product-driven organization to a sales-driven organization and deliver a central system that provides all global staff with secure and consistent access to the same information. Farm Frites International implemented Oracle's Demantra Real-time Sales & Operations Planning to improve sales forecasting capabilities with its multidimensional data modeling, automated analytics, and synchronized, enterprisewide forecasting tools and worked with Oracle Consulting to replace all the company's separate worksheets with a new centralized, global system for search tasks, worksheets, and reports on product lines.

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