Flaunt It: Software Firm Expects Five Times Return on Investment With Social e-Commerce Tool
The IQ Information Management group of companies delivers software solutions for businesses of all sizes, and counts several United Kingdom Fortune 500 businesses among its customers. Built on Windows Azure, Flaunt It provides satisfied customers with the option of showing their purchases to friends - through Facebook - immediately after completing their online transactions. IQ Cloud Consulting was quick to seize the opportunity to build a new revenue stream, and dedicated four people to develop Flaunt It over a period of less than a month. The team based the software on the Windows Azure platform, and, within 20 days, it had identified the business opportunity, created a concept, and piloted a prototype.