Date Added: Jan 2011
As Australia's favourite biscuit maker for more than 135 years Arnott's is a local icon. In recent years, Arnott's has faced cutthroat competition in the Australian grocery market, including a margin squeeze and intense pressure to retain its products as top national brands in their categories. The company has also had to respond to major changes in its distribution relationships with Australian supermarkets. Arnott's has responded to these challenges by embarking wholeheartedly on business transformation. The company began its relationship with Fujitsu in 2002 as part of its drive to cut IT costs through outsourcing. Fujitsu has managed a major outsourcing contract covering data operations and applications portfolio management since 2002, helping Arnott's improve service delivery, manage baseline costs and drive more value.