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Georgia Perimeter College (GPC) wanted to enable the rapidly growing college to better serve students by providing them with a single and readily available source for complete and consistent information about admissions, courses, financial aid, and additional information and answer student services departments' main telephone numbers, thus freeing those staff members to focus on assisting students face-to-face and addressing more complex student inquiries. GPC deployed Oracle CRM On Demand as the information foundation for the college's new Contact Center and created a "One-stop" environment utilizing the Customer Relationship Management (CRM) and other tools that enable Customer Solutions Associates to quickly and reliably find the answers to students' questions, thus eliminating the need for students to call departments multiple times and await call backs.
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