Web Development Investigate

Google Case Study: GrownUpGeek.com

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Executive Summary

Anyone who is new to computers or unfamiliar with the Internet can appreciate the usefulness of grownupgeek.com. Between 5,000 and 6,000 unique visitors each day come to his site for referrals, recommendations on security products, tips and information to help them keep their PCs running smoothly and securely. GrownUpGeek.com deployed Google AdSense Referrals for Firefox were the perfect match with the content on site for beginners. Also, advanced features in AdSense such as channel reporting and the ability to combine several ads in a single box have helped in optimizing its earnings performance.

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