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The biggest online retailers of the India they offer the widest range of utility and luxury products. The company was facing inefficient content management and cataloging with quick turnaround time. To master this challenge the company chose iksula.com. Iksula allocated the creative work of product description to its skilled content team. A team aggregates the structured content; the writing team adds the missing details and the QC team checks and delivers the final content. A similar process and solution was designed for pricing comparison service.
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