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Inovis wanted to replace more than 16 marginally integrated and non-supported customer relationship management systems and servers to manage expanding customer base and improve data quality, which consisted of duplicate contact data, missing or incorrect customer assets, worn out knowledgebase articles, and millions of zero-value tickets created through haphazard integrations to Inovis' hosted services. The challenge was to improve ability of sales and marketing team to execute lead generation and capitalize on cross- and up-selling opportunities. Inovis enabled customers and partners to create service requests and service orders online, view software and service assets, and manage contact and billing information as well as facilitated effective execution of two acquisitions and integration of their associated customer bases.
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