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Leumi Card, headquartered in Bnei Brak, Israel, offers a wide range of services based on Visa, MasterCard, and private label cards for individuals and businesses in Israel. Leumi Card wanted to deploy Microsoft Dynamics CRM to replace its Vantive Customer Relationship Management (CRM) system. Microsoft Dynamics CRM offered a flexible architecture to help improve customer satisfaction through better service and sales processes. After the first stage of deployment, Leumi Card business customers reported greater satisfaction, providing the company with new business opportunities.
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