Mobility

News Agency Integrates Editorial Processes With Familiar Productivity Tools

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Executive Summary

With more than 4,000 employees worldwide, the Associated Press (AP) produces journalism of the highest quality and reliability, delivering it quickly from every corner of the world. To meet emerging trends in journalism, develop richer content, accelerate publication, and reduce costs, the AP needed to develop new tools for creating, editing, and distributing news stories. For its next-generation newsroom, the AP is developing an Office Business Application that will replace its current text-editor tool with Microsoft Office Word 2007 and Microsoft Office SharePoint Server. Using familiar Microsoft Office 2007 programs, the AP will build a fast, stable application that will save development resources, improve productivity, and enhance editorial flexibility.

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