IT Employment

Partner Doubles Year-Over-Year Revenue Through Focus on CRM Solutions

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Executive Summary

Inetium, a Microsoft Gold Certified Partner, provides consulting services for a variety of customers, and does so with a particular focus on Customer Relationship Management (CRM) solutions based on Microsoft Dynamics CRM. The company has found that pursuing CRM-related projects increases business throughout its consulting practice; in fact, it has experienced year-over-year revenue growth of at least 100 percent for the past two years. Through CRM projects, Inetium helps customers differentiate themselves and present a unified image to their own customers. For instance, Inetium helped IGH Solutions, a large specialty printer, migrate from SalesForce.com to Microsoft Dynamics CRM. As a result, IGH Solutions has reduced costs, increased visibility into customer-related information, and improved its internal communication and collaboration.

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