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As a small, family run business, Peerless looks for efficient, cost effective channels to market its products. They have a wide range of information to disseminate regarding new product and product improvements. In addition, they have used PoliceOne as a channel through which to educate law enforcement about how handcuffs work and how to use them effectively. In 2006 Peerless issued an Important Safety Notice to announce a voluntary repair program to correct a manufacturing problem. They needed a fast and efficient way to distribute the notice as widely as possible within the Law Enforcement and Corrections community. Peerless approached PoliceOne and within two days the notice was distributed to the entire PoliceOne.com membership base.
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