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Procter & Gamble (P&G) has a large portfolio of trusted and respected brands, including Pringles, Pampers, Tide, Always, Pantene, and Charmin. The company started as a small, family-operated soap and candle company, but now it employs over 138,000 people in more than 80 countries worldwide, and provides products to 160 countries. The challenge was to perform complex and detailed global reporting with multiple dimensions and hierarchies for P&G's expanding business. P&G Leveraged Oracle's key capabilities for supporting very large databases, with materialized views with query rewrite as the aggregation engine of the new solution.
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