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Preston Kelly is the rare full-service agency without the silo mentality and profit-centered motives that tear down an iconic brand story. The challenge was to find a cost-effective and reliable way to lease infrastructure for a short period of time with dramatic traffic spikes. The agency approached ReliaCloud for an affordable solution that would scale with their changing needs. With little budget for hosting the holiday game, they were attracted to ReliaCloud's pay-as-you-grow cloud servers. With cloud servers, payment is utility-based, meaning users only pay for what they actually use. Cloud servers do not require any setup fees and are able to be turned off at any time. ReliaCloud appeared to be the perfect fit to host the game in a cost-effective way.
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