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Like virtually all retailers and all businesses, American Apparel wanted to do more with less at its retail locations - specifically, it wanted to boost store sales while reducing the cost of generating those sales. It met that goal with a solution provided by Xterprise, a Microsoft Gold Certified Partner, and based on Microsoft BizTalk Server RFID. Radio frequency ID (RFID) tags and readers help employees to get needed merchandise on the retail floor faster than before. As a result, store sales are up 14 percent, margins are up to 65.9 percent, and the labor time and costs spent on handling inventory are down by 35 percent, resulting in better-organized backroom management.
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