Business Intelligence

Software Firm Provides Real-Time Data Mining Solutions Using SQL Server 2005

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Executive Summary

GSTAT provides business intelligence and data mining solutions, including real-time Next Best Offers (NBO) to customers across a range of industries. GSTAT developed its GSTAT Xeligence data mining solutions using the Microsoft Application Platform, including Microsoft SQL Server 2005 database software. Customers using GSTAT's Xeligence NBO solution from finance, telecom and retail, have enjoyed up to 10 times better response rates by making offers that have greater relevance to customers. The solution automates development and deployment of data mining models that used to take months of manual statistical work. Within healthcare, GSTAT Xeligence solutions have helped physicians use data mining of patient records to identify those that should be contacted proactively to prevent health deterioration that could lead to a medical crisis.

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